Tucumán, NOA, Marketing Online y una gran experiencia

ARTÍCULO PUBLICADO POR GONZALO BAEZ » en las categorías: General

Nuevamente, estoy a 30 minutos de salir a la Fundación Tucumán a dar el día 2 del Seminario de Marketing Online. Ustedes pensarán, pero siempre hacés las cosas con 30 minutos de anticipación?? Si… la verdad que en el mundo de Internet se vive a mil…

Les dejo nuevamente el link a la presentación para los que quieran bajársela, esta está completa con el caso eBay y toda la sección Analytics:

http://www.slideshare.net/gonzabaez/seminario-marketing-online-septiembre-09

Ayer tuvimos la primer sesión de Marketing Online. Concurrieron 30 personas de distintas edades, había jóvenes y no tan jóvenes (para que nadie se ofenda:)), hombres y mujeres.

Me sorprendió el gran interés que hay por temas relacionados al Marketing Online, algunas mentes brillantes que descifraban métricas nuevas para ellos y otros con ya conocimientos avanzados.

Tocamos todos los canales de markeing online, enlaces patrocinados, posicionamiento organico, display marketing, marketing de afiliados, etc… fueron 4hs intensas de hablar de métricas, herramientas, teorías y tips para poner en práctica campañas desde 0.

Personalmente estoy muy ilusionado y contento por este primer día, y realmente espero estar aportando un granito de arena al desarrollo de nuevos canales comerciales a la región.

Pablo, la persona que me trajo a Tucumán, se encargó de darme una inmersión en la realidad del NOA, crecimiento, nuevos emprendimientos, conocimiento y nivel educativo. Claramente considero que el potencial de la región es inmenso, para que se den una idea, hay 4 universidades con carreras tecnológicas, el NOA es una fábrica de techies.

Espero que empresarios de Buenos Aires y el resto del mundo puedan ver este gran valor que tiene la región y decidirse a invertir en sucursales de sus empresas, estoy seguro que será así.

Personalmente espero que a todos los asistentes al seminario les haya servido, gustado y la hayan pasado bien. Me llevo los mejores recuerdos de éstos 2 días intensos en Tucumán y espero volver pronto.

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42 comentarios para “Tucumán, NOA, Marketing Online y una gran experiencia”

  1. Querido Gonzalo fue muy grato tenerte con nosotros y aprender todo lo que nos diste en estos dos intensos dias, la verdad es que me sorprendio mucho el interes que pusieron todos y el grado de integracion que lograste ya que como decis muy bien en tu nota, habia gente de todas las edades y de conocimientos muy diversos.
    Espero que pronto estes con nosotros nuevamente asi que con Pablo estamos haciendo todo lo posible para que sea asi.
    Te mando un fuerte abrazo.
    Alejandro

  2. Gonzalo Baez dice:

    Muchas gracias Alejandro. Volvi encantado de Tucu y espero volver pronto.
    Saludos

  3. Lucas Soria dice:

    Hola Gonzalo, te queria dar las gracias por toda la informacion que nos diste y toda la entrega que le pusiste a la charla, la verdad que hay que entregarce del todo como para estar a full 4 hs. La verdad que estoy muy contento con todo lo que compartiste. Un abrazo de Tucuman y esperamos verte en mas charlas por aqui

  4. José Luis Ruiz Moreno dice:

    Hola Gonzalo, como estas? la verdad estuvieron muy buenas tus clases, me motivaron a investigar el tema y encontré algunos recursos que me parecieron interesantes y tal vez te interese compartirlos en próximos seminarios.
    Blog de google en español con traducciones de los videos de matt cutts entre otras cosas:
    http://googlewebmaster-es.blogspot.com/
    En el siguiente podemos encontrar muchas herramientas interesantes y un pdf con una guía sobre como armar un sitio siguiendo las buenas prácticas de google
    http://www.google.com/webmasters/

    Como nos explicaste todos estos temas y los enlaces están en español me pareció una buena idea mandártelos y dejarlos a disposición de los que lean esto.

    Gracias por todo
    Saludos

  5. Gonzalo Baez dice:

    Muchas gracias Lucas! También gracias por haber prestado atención las 4hs enteras!!

  6. Gonzalo Baez dice:

    Muy bueno José Luis, gracias por los links.
    La idea es darles las herramientas para que, a través de toda la info que hay en Internet, sepan distinguir entre buenas y malas prácticas entre otras cosas.
    Muy bueno que ya hayas empezado a buscar info!

  7. Lacki Sinclair dice:

    Excelente exposición y desarrollo del modulo . Te agradezco la buena predisposición dentro de la clase como fuera de ella con respecto a las consultas realizadas.

    Un abrazo y… muchos éxitos.!!!!!!

  8. Gonzalo Baez dice:

    Muchas gracias Lacki!

  9. Goza, como estas, ayer termino el modulo de Pablo la verdad es que estuvo fantastico, todos quedamos con ganas de mas!!, queria compartirlo con vos y comentarte que estamos trabajando con Pablo Majul en el tema que quedo pendiente de la UNSTA hoy a las 17hs tenemos una reunion definitoria y creo que ya tendremos la fecha definida, asi que espero tener eso para confirmartelo.
    Te mando un fuerte abrazo.
    Saludos Alejandro.

  10. Aida Berman dice:

    Hola Gonzalo, aunque pasaron varios días no quería dejar de darte las gracias por toda la información que nos brindaste y la buena energía que transmitiste durante los dos días.

    Saludos!

    Aida.

  11. Gonzalo Baez dice:

    Muchas gracias Aida!!!

  12. Lalo Landa dice:

    Buenas tardes. Agradezco el espacio para emitir una opinión en este medio. Considerando el contexto dado en estas circunstancias, aprovecho para dejar sentada mi postura: usted me parece un pelotudo. De nuevo, muchas gracias.

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cars on road at night)Unidentified Police Officer #3: You are outnumberedUnidentified Man #6: Come onUnidentified Police Officer #4: Step outHANSEN: (Voiceover) That’s what they suspect this group is up to(Officers making arrest)Unidentified Police Officer #5: When you’re down in Detroit contributing to our crime problem then you’re going to run back to.(unintelligible)Unidentified Police Officer #6: You all going to come back here and get robbed or killedHANSEN: (Voiceover) Chief Evans lets them off with a warning too(Evans talking to young men)Chief EVANS: We’ll let you guys go home and take a deep breath and let me not see you under these circumstances anymoreHANSEN: (Voiceover) Situations like that are exactly what Cordette prays her kids will avoid especially Andre who’s moved into the basement He says he’s trying to be a role model for his younger siblings and trying to stay out of jail(Evans talking to young men; Grantling at home with Children; Andre; Andre going down stairs to basement)HANSEN: Now without your mother here where would you be todayANDRE: Actually either dead or in jailHANSEN: Either dead or in jail And you’re certain of thatANDRE: Mm-hmmHANSEN: (Voiceover) But what opportunity is there in Detroit for a young man like Andre a high school dropout with a criminal record Cordette is pushing him to go for his GED As for her younger kids she knows that staying in school is their only hope(Andre; 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El objetivo de "Historias de Marketing en Internet" es compartir experiencias que he vivido en mis años en el mundo de eCommerce y Marketing Online. Mi nombre es Gonzalo Baez y desde el año 2001 trabajo para empresas 100% Internet, DeRemate.com, eBay.es, TBG London y ZonaJobs.com en Buenos Aires, Madrid y Londres. Ahora lancé mi propia consultora en Marketing por Internet. Mi intención es compartir con ustedes el día a día del Marketing Online.
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